1453: Understanding the science behind the animal
Mike Steele, Chief Executive of the British Society of Animal Science (BSAS), explains why an improved understanding amongst consumers would enable the animal science research community to help tackle the challenges posed by food demand. .
Year of Publication2012
The scientific community has to prove its value and get funders to understand the need to provide sufficient resources to undertake long term projects. Very often researchers are a long way – both physically and mentally – from agriculture and understanding its needs. If research organisations do not feel confident in communicating they need to consider using specialists. And the public needs to understand about the importance of food that will have a positive impact on their health, and how paying more for meat produced in higher-welfare systems like those in the UK is better for animals and often for the environment.
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Additional keywords/tagsresearch and development
This is a brief summary of an item in the OpenFields Library. This free online library contains items of interest to practitioners and researchers in the agricultural and landbased industries.